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Case Studies

August 09, 2021 by Ashley Watson - Last Updated: September 01, 2021

Kohler Increases Set Rates by 50% & Exceeds Sales Goals with 800response & CallFinder

Client Profile:

Kohler has been working with 800response since 2016, consistently exceeding their sales goals. 800response’s lead tracking data and interaction analytics are instrumental to Kohler developing national advertising strategies and evaluating Dealer performance with an eye on business growth. The partnership has helped Kohler optimize marketing investments and efficiently monitor calls for quality assurance and script compliance across their network of 27 Dealers.

Neil Jochman, Senior Sales Executive for Kohler’s Direct Response business, is responsible for launching Kohler’s call center operations. With 10 years of experience running enterprise call centers, Jochman has a keen understanding of compliance processes and the importance of quality assurance to improve the contact center’s revenue performance.

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Results:

With enhanced customer demographic data and live CRM feeds, Kohler now responds to every inbound caller in less than 30 seconds, increasing appointment set rates by 50%, and conversion to sale by 30%.